Wanna Be a Graphic Designer?

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I received an email from one of our blog readers asking if we could post a link to her site. Of course we like to only post links to things we can really get behind so I went over to graphicdesignclasses.net to check it out. I was impressed by the collection of information on this new site and feel that it is a great place to start if you’re curious about Graphic Design and want to know where to start. I am looking forward to see what new information gets added as the readership increases….go by and check it out!

Gold Winner-2012 MarCom Awards

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MarCom2012_gold-bugBreakaway Graphics, LLC, who teamed up with the InsideTrack Almanac to create and publish the Come Discover Love Wedding Guide for the Indian River County Chamber of Commerce located in Vero Beach, FL, has been announced as a Gold winner in the 2012 MarCom International Awards Competition that recognizes outstanding creative achievement by marketing and communication professionals. There were over 6,000 entries from throughout the United States, Canada and several other countries in the 2012 competition. MarCom entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers. The competition has grown to perhaps the largest of its kind in the world. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 500 companies. The competition is so well respected in the industry that national public relations organizations, local ad clubs, and local business communicator chapters are entrants.

MarCom Awards is administered and judged by the Association of Marketing and Communication Professionals. The international organization consists of several thousand creative professionals and oversees awards and recognition programs, provides judges and sets standards for excellence. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. Winners were selected from over 200 categories in seven forms of media and communication efforts, including Breakaway Graphics, LLC’s outstanding creative work artfully paired with InsideTrack Almanac’s publisher, Kerry Firth’s skillful writing to create a stunning publication worthy of this prestigious recognition. Winners can be found on the MarCom Awards website at www.marcomawards.com.

Breakaway Graphics, LLC is happy to add this accolade to their growing number of highly respected awards for design, including 3 Bronze Summit Creative Awards for Design, 1 Silver Summit Creative Award for Design, A Gold and Honorable Mention in the Hermes Creative Awards, and an APEX Award of Excellence for magazine production and design.

Come Discover Lover Print File-1cover

Featured on GraphicDesign.com

breakaway graphics office workspace

Read the article written by Sheana Firth, Owner of Breakaway Graphics, LLC on separating your Home Office from Homework

“Many professional and freelance designers work from home: perhaps due to familial or personal restrictions, perhaps because the commute to the company office is too far, or perhaps that’s just the way they like it.  Whatever the reason, once a designer finds his- or herself in a situation where work is performed under the same roof as laundry, a few small actions can make all the difference in maintaining a healthy …  see more here

Award-Winning Graphic Design

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Breakaway Graphics, LLC Earns Silver in Top International Award – 2012 Summit Creative Award

SCA-SILVER-2012Breakaway Graphics, LLC is a Silver winner in the 2012 Summit Creative Award® competition for its creative work for Goat Hill Farm. The Summit Creative Award recognizes and celebrates the creative accomplishments of small and medium sized advertising agencies and other creative groups with annual billings under $30 million. Over the seventeen years, the competition has established itself as the premier arbiter of creative excellence for firms of this size and has become a coveted honor worth touting.


Entries in 23 major categories are judged against a stringent set of standards. During the blind judging events (entering company names withheld.) Judges search for innovative and creative concepts, strong executions and the ability to communicate and persuade.


“Winning a Summit Creative Award is a significant accomplishment in ones career. The combination of scrutinizing judges and tough judging criteria ensures that only deserving entries receive Summit recognition.” Said Jocelyn Luciano, Executive Director for the Summit International Awards. “What a year to see creativity bounce back from the doldrums, and with such strength. Watching the judges’ debate the details of individual entries in the run-off for the tops spots was inspiring.”

Breakaway Graphics, LLC Takes Gold in 2012 International Hermes Creative Awards

Hermes site bug-GOLDHermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies and is administered and judged by the Association of Marketing and Communication Professionals. The international organization consists of several thousand marketing, communication, advertising, public relations, media production, web and free-lance professionals. The Association oversees awards and recognition programs, provides judges and sets standards for excellence.


The competition has grown to one of the largest of its kind in the world. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 500 companies.The competition is so well thought of in the industry that national public relations organizations, local ad clubs, and local business communicator chapters are entrants.


A tremendous professional achievement, winning Gold in this prestigious competition means the judges felt that Breakaway Graphics, LLC’s work exceeded their high standard of excellence and serves as a benchmark for the Industry.

Breakaway Graphics, LLC also received an Honorable Mention for their work with the InsideTrack Almanac.

Sheana & Kerry Firth Receive Award of Excellence in the 2012 APEX Awards

Kerry Firth, Owner & Publisher, and Sheana Firth, Art Director, have been awarded a 2012 APEX Award of Excellence for the InsideTrack Almanac. APEX Awards for Publication Excellence is an annual competition for publishers, editors, writers and designers who create print, Web, electronic and social media. Business, nonprofit, agency and freelance communicators can enter APEX to win awards for their best writing, publications, campaigns, programs, design and media. Communications Concepts, Inc. sponsors the APEX Awards, and advises professionals, who write, edit and manage business communications, on best strategies and practices.

APEX Awards are based on excellence in graphic design, editorial content and the ability to achieve overall communications excellence. Awards of Excellence recognize exceptional entries, one of which was the Volume 17, Issue 1 of the Treasure Coast InsideTrack Almanac.

“My Designer Wont Give Me My Files!”

Often, in design, there are requests by the client to release the layered, master files. Many clients feel a bit peeved when their designer tries to explain that the master files are not included in the final price and are not considered part of the Final Deliverables. Perhaps they are right to feel this way based on a misunderstanding of the profession and the assumption that the price they pay is for the rights to the master artwork. One of the roles designers play is to educate the client (or public) about many things, one of these things being why Master files are not always part of the deal. In an attempt to to clear up misconceptions, I’ve detailed the main reasons behind why master files are not considered part of the package for many freelancers.

First, we should resolve the difference between work performed by an Independent Contractor versus Work-for-Hire. According to the United States Copyright Act of 1976,  “work made for hire” is— (1) a work prepared by an employee within the scope of his or her employment; or (2) a work specially ordered or commissioned for use as a contribution to a collective work, as a part of a motion picture or other audiovisual work, as a translation, as a supplementary work, as a compilation, as an instructional text, as a test, as answer material for a test, or as an atlas, if the parties expressly agree in a written instrument signed by them that the work shall be considered a work made for hire. (17 U.S.C. § 101). Work-for-Hire typically implies Read the rest of this entry »

Illustrator® Cheat Sheet

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Below is another handy cheat sheet created by the folks at Wells & Drew. Thanks, guys! (see the InDesign Cheat Sheet here)

Complete List of Illustrator Shortcuts

Brought to you by Wells & Drew, makers of fine engraved stationery.

Fa-la-la-la-la

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Merry Christmas, Happy Chanukah, Kwanzaa, Winter Solstice and any other Winter Holiday I may have missed! It’s a wonderful time of year to look back and count all the blessings and trials the past year has brought and count ourselves lucky to have lived through, grown and learned from these gifts. Of course one of the most fun traditions is to create that Gift List (and to purchase or make gifts for your family and loved ones). Here’s Breakaway Graphics’ wishlist:

1. Wacom Inkling (here).

2. Another year’s subscription to Lynda (here)

3. Photoshop Users Magazine and year’s subscription to NAPP (here)

4. An 8-Core Mac Pro (here) with Apple 27″ Thunderbolt Display (here)

5. A Nikon D700 (here) with Nikkor 24-70mm f/2.8G ED (here) and Nikkor 70-200mm f/2.8G ED VR II (here)

Too Much? I hope Santa doesn’t think so….Ho! Ho! Ho!